💡 Want to grow your small business without spending a fortune on ads? The secret lies in earned media — genuine publicity you don’t pay for but earn through trust, results, and relationships. Whether it’s a glowing client testimonial, a feature in a local publication, or a social mention from an influencer, earned media builds the kind of credibility paid campaigns can’t buy.
In this article, Cubie Hernandez shares practical strategies for turning everyday customer wins into powerful PR opportunities. From pitching journalists to simplifying testimonial collection and showcasing thought leadership, you’ll learn how to elevate your visibility and authority organically.
👉 Read the full post: Linked post
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